I created an  Instagram   account for my dog, Max while enrolled in an "e-Marketing" course at Bentley University, which focused heavily on using social media as a marketing tool. 

 

Everyday, I focused on creating engaging content that reflected a unique personality for Max, ensured I was actively engaging with his followers and followings, and monitored and tracked growth performance. I collaborated with brands such as: Frenchie Bulldog, Snooze For Pooch, RocksBox, Natural Dog Company, and BarkBox to promote brand awareness.